In this fireside chat, sit down with two seasoned fundraisers as they share how they built strong individual giving pipelines at their organizations —and how they convinced their boards and leadership to invest in the process. Designed for fundraisers ready to lead this work, the session offers a candid look at what it takes to move from transactional giving to transformational relationships.
Through real-world examples, strategic insights, and lessons learned, the conversation will explore how to make the case for investment, build internal buy-in, and design donor journeys that cultivate long-term support. Topics include staffing and infrastructure, donor segmentation, stewardship strategies, and how to measure and communicate ROI.
Attendees will leave with practical tools, persuasive talking points, and renewed confidence to advocate for individual giving as a core growth strategy. Whether you're starting from scratch or scaling an existing program, this session will help you fuel your organization’s future—one donor at a time.
Learning Objectives:
Participants will be able to articulate a compelling case for board investment in individual giving, using strategic messaging and framing that aligns with board priorities such as sustainability, growth, and long-term impact.
Participants will identify practical strategies for engaging board members in donor pipeline development, including stewardship roles, advocacy, and support for infrastructure and staffing.
Participants will gain tools to address common board objections and demonstrate the return on investment (ROI) of individual giving programs through data, storytelling, and early wins.
