Vice President, Digital Marketing
ABD Direct
I help mission-driven organizations grow through marketing strategies that turn content and data into campaigns people care about.
As Vice President of Digital Marketing at ABD Direct, I lead a team that builds fundraising and advocacy programs across email, paid media, and mobile, translating objectives into results. Over my career, I’ve helped raise $40M+ for nonprofits and political campaigns, consistently driving year-over-year revenue growth.
I’ve worked extensively with digital data co-ops, partnering with clients who became founding members and helping them build strategies to convert new leads from these sources into high-value, long-term donors. These experiences have shaped my belief that co-ops, when strategically managed and independently evaluated, can be one of the most powerful tools for sustainable donor acquisition and list growth.
I value collaboration, clarity, and measurable progress, and enjoy sharing insights on fundraising, innovation, and team leadership with industry peers.
Disclosure information not submitted.
A New Era of Email Lead Gen: Building and Testing a Digital Co-Op Strategy
Thursday, July 30, 2026
2:30 PM - 3:30 PM EDT