Director, Traditional Media Fundraising
ASPCA
Jessica McCarthy is a dynamic and results-oriented marketing professional with a strong track record in strategic communications, donor engagement, and campaign execution. Passionate about driving impact, Jessica blends data-driven insights with creative storytelling to help the ASPCA acquire and cultivate meaningful donor relationships and achieve measurable growth.
Throughout her career, Jessica has led cross-functional teams to implement innovative direct marketing strategies, optimizing performance across channels and elevating brand awareness. With a natural aptitude for turning complex data into clear action plans, she leads her team in making informed decisions and driving sustained results.
Jessica holds a deep commitment to purpose-led work: she thrives in environments where mission meets momentum, and she is known for her collaborative leadership style, strategic agility, and warm authenticity.
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Fueling Monthly Donor Momentum Through TV Media
Thursday, July 30, 2026
4:10 PM - 5:10 PM EDT