President &Chief Fundraising Officer
Mission Fundraising
Michelle is the founder of Mission Marketing & Fundraising, an award-winning fundraising agency helping charities modernize acquisition through Digitally Integrated TV, storytelling, and data-driven campaigns. With 25 years of experience, she has led creative and media strategies for global nonprofits including WWF, Operation Smile, and more.
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From DRTV to DITV: How Connected TV is Revolutionizing Donor Acquisition
Friday, July 31, 2026
11:30 AM - 12:30 PM EDT