Competiscan

Competiscan owns and manages longitudinal/omni-channel, nationally
balanced panels of Consumers, Business Owners, Brokers, and Advisors who 
regularly send their direct mail, email, and digital communications for 
inclusion in our online database. Each communication, or record, in our 
database contains robust information about the piece and the panelist who 
received it, such as demographic information, volumes and high-resolution 
images. The longitudinal nature of our panel allows us to collect materials 
from the same panelists over time, and in turn enables our clients to build a 
comprehensive picture of the omni-channel marketing strategies evident 
throughout customer journeys and experiences. Besides Direct Mail and 
Email, Competiscan tracks Digital, Print, and Social Communications.